Bloomberg going the route of the New York Times (and possibly, one day, the Wall Street Journal)? The media giant has launched a new network called CEO Spotlight, which is a new video series that’s comprised of interviews with CEOs from around the world.

This effort to digitize more of its video subject matter and release it on the web to the general public is somewhat of a surprising move for Bloomberg, seeing as its own closed terminal, which is a desktop device that streams video composition for finance professionals to the tune of $20,000 per year, is still raking in a good amount of money.

So why is Bloomberg launching CEO Spotlight in the first place? Well, the substance that’s being offered through the new network was already free. And the plan in digitizing the substance is to turn it into distinct, searchable clips for web distribution. Other than making the substance searchable in order to

bring in new viewers, that may just be Bloomberg’s effort to enhance its online properties.

If that gave you a nice fuzzy feeling inside, next you may (or may not) be upset to learn that there are some restrictions to actually viewing the video subject matter. Similar to the BBC fiasco last year, Bloomberg requires Windows Media in order to view the video subject matter now offered on one of its 9 channels. While that won’t be a problem for too many public, it does indicate the fact that Bloomberg doesn’t seem to be too keen on the actual distribution of the video subject matter found on CEO Spotlight. It’s not shareable, nor does it seem to be available for redistribution by other publications, as NewsMarket has done with VideoCafe.

[via beet.tv]

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Orginal post by Kristen Nicole