Google is reportedly ready to purchase the Digg Web site for $200 million. The search giant could beef up its news service with Digg, where readers choose and vote on stories from around the Web.

The rumors began about a week ago when images on Web sites suggested Google was evaluating voting methods.

Some reports say Google could complete the acquisition of Digg within two weeks, and Microsoft is said to be waiting in the wings whether Google doesn’t

seal the deal. Digg has a three-year deal with Microsoft that would likely end whether the search giant absorbs the popular news site.

“This rumor has been around for a couple of months. But that is the most concrete version of the rumor,” said Greg Sterling, principal analyst at Sterling Market Intelligence. “Digg seems to be trying to create some sort of bidding for the company in order to get the highest […]

Orginal post by Top Tech News