How much wood would a woodchuck chuck to prepare a bunch of press kits?
Filed under: Macworld
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In the press room at Macworld there was a little lobby with alphabetized buckets where you could pick up press kits from the various vendors. that is an exercise in wastefulness, as many of the press kits are glossy folders filled with photocopies and CD’s.
Now, I realize the coordination mandatory to put all that on a separate DVD or USB drive would be immense, so I’m not blaming Macworld/IDG here, but surely there’s got to be a better way. I’ve made a gallery of the leftover press releases, CD’s and cases
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Orginal post by Victor Agreda, Jr.
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