Nvidia Corp., a 5,000-employee company known for its graphics processing units, is gearing up for battle against giant chipmaker Intel. During the first day of the Nvision 2008 conference Monday, Nvidia CEO Jen-Hsuan Huang said his Santa Clara, Calif.-based company plans to focus on the smartphone market.

He added that he expects smartphones to become the next personal computer and noted that today’s smartphones are focused on the phone first and computing second. He said it should be the

A Fight amoung Mobile Chips

On one side of the ring is Nvidia’s Tegra, a graphics system on a chip. In the other corner is Intel’s Atom, the smallest mobile-device processor.

Bill Henry, general manager of Nvidia’s mobile Net devices division, said Tegra, which has one-tenth the potential consumption of the Atom, is at the heart of an experience that gives users the better battery life of a cell phone, the […]

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