You may have a real threat to your organization’s info shield perimeter you may have never considered, much less taken action to prevent. that threat is not the conclusion of some sinister activity or technical exploit of your network — it comes from your employees performing what would generally be perceived as a benign act.

The use of online survey software to gather feedback from customers is growing consistently as companies search for ways to take the pulse of their customer base. As a aftermath, there is a growing roster of companies that offer survey solutions, ranging from simple survey tools to comprehensive enterprise feedback-management solutions that help companies build, manage, and analyze survey activity.

Inviting customers to take a survey and collecting results means customer documents is exposed. The huge majority of online surveys use e-mail to send invitations to potential respondents. that requires customer goods in the scheme of mailing lists and other info be loaded onto the servers

of the survey solution provider. Responses to the survey are plus stored on these same servers and are accumulated by duration for analysis. Depending on the nature of the survey, the responses aftermath in detailed profiles that include customer knowledge such as:

* Opinions

* Preferences

* Buying habits

* Demographics

* Contact data

Taking a survey is an act of trust by the respondent, who provides that input trusting that it will be used appropriately and handled securely.

Unfortunately, that may not be a valid assumption. As noted, there are many survey solutions on the market, some of which are very inexpensive. However, choosing a low-cost survey solution could mean that your input — both the customer documents from the organization and the input from the responses is stored on an unprotected server. Since many of these tools use the software as a service model, the survey…

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