Reaching new heights with LaunchSquad

December 20th, 2007 | Category: Apple / Mac

Their clients have exciting new products we’ll want to use; cutting-edge stories we need to take in. Who better to spread the word than LaunchSquad. One of the world’s fastest growing PR firms, LaunchSquad wants to excite humans about the new ideas and technologies offered by the companies they represent. And they depend on

their Macs to get the story out, supplementing traditional PR tools with audio, video and other Web 2.0 techniques. We’re “building stories about our clients using new communications channels such as blogs and podcasts,” says founding member Jason Throckmorton. “And we couldn’t do it without our Macs.”

Original post by Steve

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