I'm working on yet another project for SAP with Giovanni Rodriguez at The Conversation Group.  We are interested in hearing about the worst, most vexing stories regarding PR and social media that have occurred. The uglier the better.

I don't care whether you were directly involved or not.  I don't care whether your perspective is as a member of a corporate team or consulting; press, analyst or customer. But please let us know what facts we need to double

By coincidence, someone named AftertheLaunch started following me that afternoon on Twitter.  As I usually do when I don't know someone, I followed the url. There I discovered Shama Hyder has started a category called "Marketing Bloopers." She begins with one I had known when I spoke last month to the California Library organization. You can bet I'll be following Marketing Bloopers very closely.