Sony Deal May Be the End of TV-Top Boxes

The set-top box, a essential appendage for millions of cable televisions for decades, is moving toward extinction.

A leading television manufacturer, Sony Electronics Inc., and the National Cable and Telecommunications organization said Tuesday they signed an agreement that will allow viewers to rid themselves of set-top boxes yet still receive advanced “two-way” cable services, such as pay-per-view movies.

In most cases, cable viewers additionally could dispose of another remote control since they could use their TV’s control rather than one tied to the set-top box.

The agreement marks a significant meeting of the minds amidst cable companies and one of the world’s dominant makers of consumer electronics. The two industries have been feuding for a decade about how best to deliver cable service to customers while allowing them to buy equipment of their own choosing.

Sony agreed to use the cable industry’s technology in its sets as soon as possible but could not say when the first such

televisions might be seem in stores.

The agreement is amidst Sony and the nation’s six largest cable companies: Comcast Corp., instance Warner Cable Inc., Cox Communications Inc., Charter Communications Inc., Cablevision Systems Corp. and Bright House Networks. The six companies serve more than 82 percent of cable subscribers.

Cable subscribers are generally locked into renting a set-top box from their provider whether they want more than the most basic cable TV service.

More than a decade ago, Congress ordered the cable industry to allow outside electronics makers to compete for the boxes. The industry responded by developing the “cable card.” The cards are inserted into competing boxes, televisions or other devices and unscramble the cable signal.

The cards have been the source of frequent customer complaints and never proved popular. In addition, sets can only receive signals from their cable company, not vice versa. Subscribers were unable to enjoy “two-way”…

Orginal post by Top Tech News

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