The World Wide Web: Eight Predictions for 2008
In some ways, the old saying “the more things change, the more they stay the same” defined the World Wide Web segment in 2007. Video and mobile remain the new frontiers in digital advertising, Google continued to take market share — and please its shareholders — and Jerry Yang was back at the helm of Yahoo.
In 2007, we bid goodbye to George Reyes as the CFO of Google, Stratton Sclavos as the chairman and CEO of VeriSign, and Terry Semel as the CEO of Yahoo. A number of major options backdating scandals were additionally largely resolved. And, Google received FTC approval to acquire DoubleClick.
First, let’s review our seven 2007 predictions:
1. Comcast will further set up itself in the World Wide Web portal market with material partnership developments.
Comcast signed a major online advertising deal with Yahoo, acquired World Wide Web movie-ticket company Fandango, and launched entertainment/video Web site Fancast.
2. Google will strengthen its relationship with Apple.
Google is
3. Google’s efforts beyond World Wide Web search and contextual advertising will continue to deliver only mixed results.
Although YouTube has continued to gain market share in the online video segment, it’s unclear what the financial impact to Google has been. We’ve been impressed by offerings from, and growth at, the company’s iGoogle personalized portal offering. However, Google largely remains a “one trick pony,” in our view.
4. Facebook’s efforts to expand beyond students and recent graduates will be largely unsuccessful. Moreover, the company won’t sell itself to a large Web company, particularly whether its asking price is $8 billion or more, as an early investor and board member…
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The World Wide Web: Eight Predictions for 2008
In some ways, the old saying “the more things change, the more they stay the same” defined the Net segment in 2007. Video and mobile remain the new frontiers in digital advertising, Google continued to take market share — and please its shareholders — and Jerry Yang was back at the helm of Yahoo.
In 2007, we bid goodbye to George Reyes as the CFO of Google, Stratton Sclavos as the chairman and CEO of VeriSign, and Terry Semel as the CEO of Yahoo. A number of major options backdating scandals were plus largely resolved. And, Google received FTC approval to acquire DoubleClick.
First, let’s review our seven 2007 predictions:
1. Comcast will further set up itself in the World Wide Web portal market with material partnership developments.
Comcast signed a major online advertising deal with Yahoo, acquired Net movie-ticket company Fandango, and launched entertainment/video Web site Fancast.
2. Google will strengthen its relationship with Apple.
Google is one of
3. Google’s efforts beyond World Wide Web search and contextual advertising will continue to deliver only mixed results.
Although YouTube has continued to gain market share in the online video segment, it’s unclear what the financial impact to Google has been. We’ve been impressed by offerings from, and growth at, the company’s iGoogle personalized portal offering. However, Google largely remains a “one trick pony,” in our view.
4. Facebook’s efforts to expand beyond students and recent graduates will be largely unsuccessful. Moreover, the company won’t sell itself to a large Web company, particularly whether its asking price is $8 billion or more, as an early investor and board member…
Orginal post by Top Tech News
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