I guess that closed Helio stores will reopen shortly after news that Virgin Mobile will be picking up Helio for a cool $39 million in share equity, merging their latest acquisition into Virgin’s mobile virtual network operator (MVNO) business. While that deal absorbs a fair bit of Helio’s rather substantial debt, it additionally provides Virgin Mobile with 170,000 customers located in the US which could help Virgin Mobile recoup their investment years

down the road. Expect shout rates to drop with that merger as Virgin Mobile will be able to offer a much more competitive signal plan, so it will be interesting to see how everything else pans out. Hopefully consumers will be the winners that instance round.

Permalink | Comment | Uberbargain | Uberphones

Orginal post by Brooke Crothers