YouTube will venture into Webcasting that month in an effort to take the site’s popularity to a new level by showcasing the talent behind its most-viewed videos.

YouTube, which is owned by Google, has matured from a Web start-up to a site with loyal fans. But as any good television industry executive will say, it needs fresh subject matter to keep its audience.

On Nov. 22 in San Francisco, it is introducing “YouTube Live,” a show featuring well-known stars

like the rapper Will.i.Am and the singer Katy Perry, as well as YouTube sensations like Esmee Denters.

Denters posted videos of herself on YouTube covering popular songs and became a star on the Web.

YouTube executives said Wednesday that the show would feature performers who are popular with the site’s users, a community that has already held unofficial events and whom the company wants to keep.

“The value of YouTube is we’ve created […]

Orginal post by dhiram